The Google results page is becoming more complex and offers more Jewelry Retouching
information to users. Until a few years ago, the only options were to click on an organic search result or a paid ad. But now, click less searches are in the majority. In searches without a click or "zero click", as the name suggests, the user finds the information they are looking for Jewelry Retouching
in Google's own SERP and is satisfied without visiting any page. Let's see what the data says about this trend.
Do you want to know how to make your Google Ads campaigns Jewelry Retouching a success this year ? Click here and see the related course. Discover the trends and news of the Google advertising platform. Google 65% of searches ended without a click in 2020 The latest data on Google searches According to Similar Web , between January and December 2020, 64.82% of Google searches (including both desktop and mobile devices) ended on the search results page itself, without entering any other website. Google 65 percent of searches ended Jewelry Retouching
without a click in 2020 Image
Toro It is necessary to clarify that, although we normally Jewelry Retouching
refer to this type of search as "zero click", it is possible that the user has clicked on the Google results page, for example, to play a sound or call a phone number that appears in Maps. It is interesting to note that a similar study by in 2019 indicated that 50.33% of Google searches ended with no clicks, so we see a very clear increase in this trend . To conduct the 2020 study, analyzed more than 5 billion Google searches. Of these, 33.59% clicked on an Jewelry Retouching
organic result, 1.59% clicked on a paid ad, and the rest stayed on the results page.