by a content strategy that includes the creation and regular publication of content in different formats, such as a brand blog, a podcast or a Clipping Path YouTube channel. These contents are adapted to the needs of the users and seek to be the ones who share them, generating regular traffic to the brand's channels. Once we have managed to get users to visit us, we will implement a series of lead generation strategies to make them become part of our database. When we achieve this goal, lead nurturing strategies come into play to nurture the relationship with these users and get them to end
up becoming customers. 10) Implement up-selling and cross-selling strategies Up -selling and cross-selling are two tactics that can help you increase the average amount of each order and generate sales of your new products . Up-selling consists of offering the customer a product similar to the one they have already bought, but of a higher category, while cross-selling is based on offering complementary products to those they have already purchased. If we combine these two sales techniques with email marketing and personalization, we will be able to publicize the newly launched products among an audience with many possibilities to buy,
in addition to increasing the income for each sale and the average lifetime value of the products. customers. How the Bauhaus ideology has inspired current web design By Sol Gonzalez , published on February 4, 2022 Good web design professionals know that their discipline is inspired by many different artistic currents and movements, so its history goes back much further than the appearance of the internet. One of the most influential ideologies in the history of art is the Bauhaus which, despite having emerged more than a century ago, has much to do with today's web pages. Let's see how.